Change the URL definition defines the domain for which the preview opens when the preview button is enabled in the GTM user interface. One of the main advantages of server-side markup is that a first-party context can be established between the sending site and the endpoint of the server-side markup itself. Naturally, any additional sites created to collect data at the server-side markup endpoint place additional burden on the running instances in the stack and on your monthly bill. By default, however, only one user domain is associated with a given markup server. For a domain to be in first-party context with another domain, both must share a common top-level domain name under private control. This is because there is only one domain that can be configured as a branding server URL in Container Management. The underlying server infrastructure remains the same: assigning custom domains does not require additional servers to be added to the configuration or anything like that.