Affiliate Marketing Survey – 86% of publishers expect their

Given that most publishers and marketers plan to make more use of affiliate marketing in the future, it is important to recognize that many of them are relatively new to affiliate marketing. Positive experiences outweigh mixed feelings In general, the research has produced mixed results for both publishers and marketers, but there are clear benefits in using affiliate marketing that supports publishers’ ongoing commitment and marketers’ budget allocation. The decline in page views is an important reason why the expected revenue is not being met, but publishers plan to continue using it in the future. However, 9% of editors surveyed received over $50,000 in 2016. This indicates that marketers should pay attention to affiliate marketing tools that have played a secondary role in presenting options over the past decade. After a more detailed analysis of the results, Google AdSense and affiliate marketing, both of which are native solutions, became the two main sources of publishers’ income. In the digital content landscape, where ad blockers are now highly productive, publishers put affiliate marketing ahead of display advertising to generate revenue, an old monster of online revenue. They are also able to customize their partner base by blacklisting publishers by region, advertising method or site, giving them more control over who can use their brands. Conclusion While all results point to a promising future for the affiliate marketing industry, the humor of current programs is still a little mixed. In addition, one third of publishers reported that revenues from affiliate marketing were in line with their expectations. The affiliate marketing industry has grown rapidly to address these challenges with the emergence of third-party compliance services that help monitor and improve the communication capabilities offered by networks, subdivisions and publishers. To better understand how much this cake is consumed by affiliate services, VigLink conducted a survey of 500 publishers and 100 marketers who currently use the affiliate marketing program. Merchants tell a similar story: 45% of them have been using affiliate marketing for more than 5 years; 60% of large merchants with more than 5 million dollars in sales have been using affiliate marketing for more than 5 years. In addition to increasing publishers’ revenues and doubling their investments in affiliate marketing, marketers respond with higher budgets. The results show that partner services work well and that both publishers and marketers want to increase their use and costs in the coming years.