Digital Silk has put together the key strategies, trends and challenges for content marketing for 2020. 86% of B2C marketers consider content marketing to be their most important business strategy and 91% of B2B marketers use content marketing to reach their customers. Your list is empty. From personalized websites to digital marketing, Digital Silk SUPERIOR creates digital experiences for greater conversions, greater brand engagement and measurable results. Marketers need to be prepared for the challenges and trends of content marketing and take the user’s path into account when developing and adapting their strategies. About Seda Digital: Digital Silk is a digital creation agency focused on the growth of brands on the Internet.