Competitor Keyword Analysis – Competitor Keyword Analysis –

Competitor Keyword Analysis – also called keyword gap analysis – is the process of identifying valuable keywords for which your competitors are well ranked but for which you do not have a keyword. So far we have studied keywords at the domain level, but keyword gap analysis is also a powerful tool to optimize individual pages. You want to know exactly what keywords your competitor gets, so you can optimize your own website to achieve these conditions. The difficulty is that you or your competitors can classify thousands of keywords, making it difficult to perform this type of analysis manually. We have created a free downloadable template on Google Sheets to help you through the stages of competitive SEO analysis and create a useful report. Read the chapter on using Google SERP and competitive analysis to learn how to best use these keywords. We are looking for valuable keywords that our competitors will appreciate and that we can find on our own website. For deeper analysis – and better knowledge – it’s often useful to download the CSV report and work with the data in a spreadsheet. This allows us to search for and categorize larger keywords that are also easier to organize. Having completed and optimized the site, we will probably be able to get good search traffic. It would be nice to consider these keywords for a targeted search with new content. Below we see which keywords our competitor is currently showing the best results, and are looking for opportunities. A local data management solution that helps customers find their business online.