What are you trying to achieve? Exact shipping costs? Or more turnover, satisfied customers and loyal customers? If you consume energy at the shipping cost of each order, it’s not the energy you spend on creating a better shopping experience, developing your business, marketing and the like. Because you can’t control the execution or packaging during direct transport, you want to focus on the quality of customer service and provide customers with a positive experience with the parts of the purchasing process that you can control. This means you don’t have to worry about inventory or shipping management; you just have to worry about transferring orders to a direct shipping partner who takes care of all the storage and logistics. On the contrary – if you are dropshipping, you need to invest as much time as you save on transportation and regulatory compliance in marketing and SEO. If you want to sell products on the platform, you must be responsible that the orders are correctly shipped and stored by yourself or by the wholesaler to whom you sell the products. According to Amazon although dropshipping on the site is acceptable, sellers should be as transparent as possible so that the customer knows from whom “he” is buying a product and where to report problems. But this means that instead of finding efficiency gains in the system, you have to be very smart to compete with Amazon, Big Box Stores and other direct mail e-commerce stores. The incredible marketing and customer service won’t get you very far without the purchasing, inventory management, order processing and shipping processes. At every step of your business, you need to take a step back and assess whether dropshipping makes sense for your store. It’s very difficult for small businesses to compete on price, and the nature of dropshipping means that you don’t sell any products. If you want to expand your offer, dropshipping is an excellent way to test new products with your audience. At Dropshipping, you are solely responsible for the marketing and sales of the products. Once you have decided to start dropshipping, you need to make sure that you have a good strategy from the start. Direct shipping allows entrepreneurs to execute orders directly from a wholesaler or manufacturer. As you can see, Dropshipping is not a universal solution, but it is an excellent way to start or develop an online store.